Torquil is a strategic marketing planning company, assisting clients in creating true market orientation amongst the clutter of commodity offerings. We do this through the identification of perceivable differentiators important to each key stakeholder group within our clients' chosen markets, and subsequent strategy development to leverage this to maximum advantage.
Torquil strategists and alliance partners comprise of experienced and practical business strategists with extensive corporate, entrepreneurial and global business experience. People who understand the challenges of managing companies strategically and the complexities of strategy implementation. Armed with this knowledge and skills set, this enables Torquil to help companies bridge the gap between business goals and tactical marketing activation on a sustainable basis.
In addition to being differentiated by our focus on strategic marketing oriented stakeholder value-solutions, we ensure strategic objectivity by being independent of tactics and by assisting clients in managing their strategy activation to maximise ROI.